Let The Real You Shine Through

by  Robbie Miller Kaplan


Looking for a job in a faltering economy during a period of high unemployment is tough. While you may find it difficult to locate the right job, it may be a comfort to know that employers struggle as well to find the right applicant to match their job openings. Edge out the competition and make it easier for employers to select you from the pack by integrating some of these techniques into your job search strategy.

1. Resumes tend to be flat so make yours come alive by selecting descriptive words that clearly demonstrates the scope, depth, and breadth of your experience and accomplishments.

2. Research the job you would like and identify all of the requirements. Ensure that your resume is written and produced to easily demonstrate how your qualifications match each and every job requirement.

3. Use a cover letter to more carefully target and market your unique qualifications for each job.

4. Maximize the cover letter’s content by providing personal details and attributes that shed light on your personality. This is the place to let employer’s know you have initiative, drive, integrity, a hard-working nature, or the ability to persevere.

5. Invigorate the interview process by demonstrating originality and passion. Avoid canned responses to questions such as: Why are you interested in working for the organization? What do you plan to be doing in five years? Why did you choose the career, industry, or job? Instead, prepare and tailor your answers to let the real you shine through.

Good luck!

 


Send questions or comments to: rkaplan@job-resources.com
Copyright © Robbie Miller Kaplan.  All rights reserved.
Revised: January 15, 2004 .